In today’s fast-paced ecommerce world, product assortment and efficiency are everything. And thanks to dropshipping, retailers can now sell more of their supplier’s product line without having to drastically expand their warehouse infrastructure. Crux Connect allows retailers to quickly grow sales by offering more selection and, at the same time, increase fulfillment rates with their preferred suppliers. Suppliers and retailers alike can offer more selection without assuming risk. It’s a win-win platform.